GENYOUth, in partnership with the Arizona Super Bowl Host Committee, Arizona Milk Producers, Dairy Council® of Arizona, and generous corporate sponsors including Fry’s Food Stores, is kicking off Mission 57: End Student Hunger, a community-based initiative that will equip school nutrition programs with equipment and resources to tackle hunger among youth in Arizona as excitement builds for the BIG Game.
- School meals are a lifeline, and for many students they are the only healthy meal that they receive on some days.
- 84% of Arizona students qualify for free/reduced price school meals based on household income.
- In Arizona, only 55% of students participate in school breakfast for every 100 that participate in school lunch.
- Arizona ranks in the bottom half – 29th out of 51 states – in school breakfast participation.
GENYOUth’s Mission 57 game plan will lead up to and culminate with Taste of the NFL, the Super Bowl’s premier purpose-driven culinary event, on Saturday, February 11, 2023 in Phoenix.