
NFL Flag-In-School
Addressing the crisis in physical inactivity by supporting America’s physical education teachers.

The Program
To support high quality Physical Education and grow opportunities for students to be active before, during and after school, GENYOUth, with the support of the NFL Foundation, developed a turnkey approach. We do it by supporting America’s P.E. teachers with resources to help students build a foundation for healthy, lifelong physical activity through flag football: NFL FLAG-In-Schools Kits.
The program’s curriculum meets national P.E. standards and is designed for elementary, middle and high school age students. It incorporates modification recommendations so that students of all skill levels and abilities can #playfootball. In partnership with SHAPE America, the curriculum provides teachers with the educational resources needed to implement NFL FLAG-In-Schools into their P.E. classes. Footballs and flag belts are supplied, as are training, rewards and recognition.
In the program’s first six years, over 24,000 school communities have utilized NFL FLAG-In-Schools Kits, with over 3,500 P.E. teachers trained, and over 13 million students participating nationwide.
- 71% are high-need schools.
- 34% have student populations of 20% or more African-American students.
- 40% have student populations of 20% or more Hispanic students.
To strengthen knowledge and insights regarding the utilization of kits in school communities, GENYOUth has produced a summary report consisting of findings and analysis of data at a national level and specific to each of the 32 NFL club markets. Full report here.
For additional resources to support you, your students, and flag football in your school community, please visit www.nflflag.com/school.
Reach and Results
73K
U.S. schools are engaged in GENYOUth programs
30MM
students rely on school meals for a significant portion of their daily nutrition
100K
1 Grab and Go Breakfast Cart increases access to 100,000 school meals in just one year
30MM
students rely on school meals for a significant portion of their daily nutrition
GENYOUth NFL Flag-In-School
“The impact that GENYOUth in general, and NFL FLAG-In-Schools specifically, have made on youngsters nationwide is awe-inspiring, and I’m so very proud to partner with them on this exciting journey.”
– Alexia Gallagher, NFL Foundation
Photos
Our 3 Pillars of Purpose
Give Youth a Voice
GENYOUth Insights
Enhance Nutrition and Physical Activity in Schools
For Schools’ Sake
Fuel Up To Play 60
NFL Flag-In-School
Nurture Youth Leadership and Workforce Readiness
AdVenture Capital
