GENYOUth at the Super Bowl
GENYOUth employs the star power and excitement of the Super Bowl to increase access to school breakfast among those who need it most.
About the Event
Working closely with Super Bowl Host Committees across America, GENYOUth raises funds to provide Grab and Go equipment and infrastructure for schools in Super Bowl cities and states to ensure kids kick off their day with a nutritious “Super School Breakfast.” This is a year-long funding and outreach effort during the 52 weeks leading up to each Big Game.
Impact
For the Florida Super School Breakfast initiative, conducted in partnership with the Miami Super Bowl LIV Host Committee, GENYOUth provided 100 local schools with Grab and Go Breakfast Cart Systems, in celebration of the NFL’s 100th season. Three Florida school districts – Miami-Dade County, Broward County and Palm Beach County – were supported in this effort, providing 10 million incremental breakfast occasions on an annual basis.
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